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Under Armour Ski & Snowboard Olympians Hot For Gold (reposted with fixed links) |
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 Posted by Lidlbillionaire on Monday 15th February, 2010 @ 11:00 GMT |
News Category: Riders | Visited 804 times |
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Please accept our apologies if you were trying to get to the Under Armour / Cold Gear site on the original news story. All the links are now fixed. |
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With only days left until the lighting of the Winter Olympics’ flame, the Canadian city of Vancouver is bracing itself for an avalanche of snow stars from all four corners of the globe. Among them are the World’s finest – including 25-year old champion alpine ski racer, Lindsey Vonn, and 24-year old snowboarding sensation, Lindsey Jacobellis.
Both are billed as the ones to watch, and judging by their recent high-adrenaline successes, neither will disappoint. No strangers to the media spotlight, the Lindseys continue to attract seasonal attention as they fly the flag for sports brand Under Armour, whose high performance ColdGear baselayers don’t just keep them warm, but give these ladies the edge, keep them focused, confident and ready for action.
“Under Armour is the perfect fit for me,” says Lindsey Vonn. “I go faster the stronger I get, so for me it’s a clear choice. I race in a paper-thin spandex suit and all I have underneath is my ColdGear keeping me warm. I’d be freezing without it.”
These two professionals are dedicated athletes; their trophy cabinets speak volumes about their sporting passion and commitment.
Vonn's snowboarding counterpart, Lindsey Jacobellis, hails from Stratton, Vermont, and is one of the most decorated and successful women's snowboarders in the World. At the debut of the Women’s Snowboard Cross event in the 2006 Winter Olympics, Jacobellis took home the silver medal.
Blair Tripodi, Under Armour’s Director, International Marketing, wished both ladies the best of luck in their quests for Olympic Gold: “It takes dedication to reach this level with such success,” he said. “Their commitment to training is second to none. After seeing them in action there’s no doubt that they are the ones to watch in Vancouver and we’re proud to back them all the way.”
With so much to live up to, the bar’s set high for both, and Under Armour’s pulling out all the stops to support the duo. In addition to a Facebook fan group – search for the ‘Under Armour ColdGear Season’ page – you can check out Lindsay Vonn in training on YouTube. Under Armour giveaways and exclusive content live from Vancouver will also feature on the UKColdGear Twitter page.
www.underarmour.com/baselayer |
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